Easiest Link Building Tactics, Guide to Structured Data for SEO, Deoptimize Over-Optimized Content, Speedlink 37:2017

Hi everyone, hope you all had a great and productive week. Without a solid base of links, your site won’t be competitive in the SERPs — even if you do everything else right. But building your first few links can be difficult and discouraging, especially for new websites. In Rand’s Whiteboard Friday video below, he shares three relatively quick, easy, and tool-free (read: actually … [Read more...]

Rankings From Geography To Geography, Social Sharing Tools for Teams, SEO For Responsive Sites, Speedlink 36:2017

Hi everyone, hope you all had a great and productive week. Are you ranking pretty well in one locale, only to find out your rankings tank in another? It’s not uncommon, even for sites without an intent to capture local queries. In Rand’s Whiteboard Friday video below, he shows you how to diagnose the issue with a few clever SEO tricks, then identify the right strategy to get back on … [Read more...]

5 Ways You Can Turn Your Small Business Blog into a Content Marketing Legend

Being able to compete with other businesses locally isn’t always about cheaper prices or a larger variety of products on offer. Sometimes, competing with the competition needs to be done when it comes to marketing efforts. If you run a small business and you have a regularly updated blog, it’s time to turn that blog into a workhorse to make your content marketing efforts a bigger … [Read more...]

How to Manage Scalability of Your Website with WordPress Hosting Plans

WordPress is a high-performance platform with powerful media management and strong security which can be tailored to build websites with various use-cases. As a flexible Content Management System (CMS), it enables a user to build and manage their own content platform. It is open-source and one of the most powerful blogging platforms available today. It can be used to power blogs, eCommerce stores, … [Read more...]

Google’s Organic Quality Score, Grow Your Facebook Following, PDF SEO Best Practices, Speedlink 33:2017

Hi everyone, hope you all had a great and productive week. Entertain the idea, for a moment, that Google assigned a quality score to organic search results. Say it was based off of click data and engagement metrics, and that it would function in a similar way to the Google AdWords quality score. How exactly might such a score work, what would it be based off of, and how could you optimize for … [Read more...]

Most Common WordPress Errors: How To Fix Them [infographic]

WordPress has become one of the top choices for those looking to set up their own blog or website. This demand stems from the various benefits of using WordPress: from the fact that it’s as free as websites can be; its easy interface and user-friendly options that can be mastered with a little bit of effort, learning and patience; its extendibility by means of themes and plugins from both … [Read more...]

Markdown: Why And How To, Improve Content Quality, Tips For SEO For SAAS, Speedlink 32:2017

  Writing with Markdown for Better Content & HTML: Why & How To Content creation is hard enough without adding bad HTML into the mix. Ian Lurie from Portent, Inc. on this episode of Whiteboard Friday below, talks about how to cut out the cruddy code produced from writing in word processors by adopting Markup and text editors as your go-to writing solution. 3 Blogging Tools to … [Read more...]

Tips to Transform Your Blog into A Lead Machine [Infographic]

Is your blog producing enough leads or not? Are you looking for tips to convert your blog into a lead generating machine? Well, every marketer needs more and more contacts to reach-out for promoting the business. “Conversion rates are nearly 6x higher for content marketing adopters than … [Read more...]

Most Powerful Ranking Factor, Technical SEO Checklist, Ways to Generate Leads Using YouTube, Speedlink 30:2017

Hi everyone, hope you all had a great and productive week. There’s a new ranking factor in town, and it’s one that will affect almost every aspect of your site optimization. Move over, links, content, and RankBrain — there’s a new ranking factor in town, and it’s a doozy. All kidding aside, the idea of searcher task accomplishment is a compelling argument for how we … [Read more...]

The Ultimate Cheat Sheet for Social Media Images

Social media is an important tool. Graphics are a big part of social media, whether you’re on Facebook, Google+, Twitter, or any of the other platforms. The infographic below, courtesy of WeAreTop10.com will tell you what you need to know when it comes to the image sizes for all that you’re going to be posting. After all, you want the image to present well, not be cut off or look too … [Read more...]

5 Tactics to Earn Links, Track Dark Social Traffic, Write Great Schema Markup, Speedlink 31:2017

Hi everyone, hope you all had a great and productive week. Typical link outreach is a tired sport, and we’ve all but alienated most content creators with our constant link requests. In Rand’s Whiteboard Friday video below, he outlines five smart ways to earn links to your site without having to beg. 5 Tactics to Earn Links Without Having to Directly Ask How to Track Dark Social … [Read more...]

Why You Should Know About Shared Hosting?

{} Shared hosting is one of the most cost-effective ways to manage your website, and you must have as much information as you can find about it before you hire a host. The hosts that are offering shared hosting know that you need a small amount of space, and they will provide you with all the space you need without forcing you into a large server you do not need. You may learn quite a lot about … [Read more...]

Rank in Google Image Search, YouTube Video Performance, Increase Content Quality, Speedlink 20:2017

{} Hi everyone, hope you all had a great and productive week. When a third of all searches performed in Google are for images and 12.5% of SERPs show Image Pack results, you know it’s not a facet of SEO to be trifled with. Rand’s Whiteboard Friday video below is densely packed with all the image SEO tips you could ever want, from the bare basics to ranking factors to important … [Read more...]

Title Tag Hacks for Increased Rankings, Making Animated GIFs, Account-Based Marketing, Speedlink 19:2017

{} Hi everyone, hope you all had a great and productive week. You may find yourself wondering whether the humble title tag still matters in modern SEO. When it comes to your click-through rate, the answer is a resounding yes! In the Whiteboard Friday video below, Cyrus Shepard talks about 7 ways you can revamp your title tags to increase your site traffic and rankings. 7 ‹Title Tag› … [Read more...]

Buying Behavior Trends Can Shape Entrepreneurial Goals

{} Startup ideas come and go, almost as quickly as the entities themselves. Without an investment in appropriate research they are doomed for failure. However, if the value of buying behavior trends is understood, these trends can shape entrepreneurial goals. Whether the goal is to open a traditional brick & mortar storefront, or dive right into an online presence, knowing which industries are … [Read more...]

Pop-ups Affect SEO, Measure Instagram Hashtag Performance, Must-Dos For SEO Beginners, Speedlink 18:2017

{} Hi everyone, hope you all had a great and productive week. Have you thought about what your pop-ups might be doing to your SEO? There are plenty of considerations, from their timing and how they affect your engagement rates, all the way to Google’s official guidelines on the matter. In Rand’s Whiteboard Friday video below, he goes over all the reasons why you ought to carefully … [Read more...]

Why Your Blog Isn’t Successful?

{} Blogging is increasing in popularity rapidly. Companies, moms, freelancers, and creatives are all taking to their blogs as a hobby, a form of extra income, and to promote themselves. There are blogs covering every topic you could think of, with opinions as diverse as the blogs themselves. Whilst this is a great thing, blogging success isn’t any easy thing to achieve. Because of the number … [Read more...]

WebTextTool: The Easy SEO Tool For Everyone?

SEO as many will say is a combination of a lot of things together. Content, links, optimized text and titles, etc., are amongst those that you will here more as being the most important part of the search engine optimization process. While these are all true, it all starts with your content. You have those creative juices flowing and start writing that piece that you believe will be a great read … [Read more...]

How To Create The Perfect Social Media Post [infographic]

{} Creating The Perfect Social Media Post Have you ever stopped to think that maybe you are “robotically” posting content to your social media channels every day? You do know that it is easy to get into the habit of doing just that, posting content to social media every day without giving too much importance about the content itself. You need people to click on your post to see your … [Read more...]

Net Neutrality Matters for SEO, Conduct a Social Media Audit, Website Navigation Best Practices, Speedlink 17:2017

{} Hi everyone, hope you all had a great and productive week. Net neutrality is a hot-button issue lately, and whether it’s upheld or not could have real ramifications for the online marketing industry. In Rand’s Whiteboard Friday video below, he covers the potential consequences and fallout of losing net neutrality. Why Net Neutrality Matters for SEO and Web Marketing How to Conduct a … [Read more...]

New Website SEO Checklist, Amplify Your Pinterest Marketing, Social Media Updates Must Know, Speedlink 16:2017

{} Hi everyone, hope you all had a great and productive week. Launching a New Website: Your SEO Checklist Hovering your finger over the big red “launch” button for your new website? Hold off for just a second (or 660 of them, rather). There may be SEO considerations you haven’t accounted for yet, from a keyword-to-URL content map to sweeping for crawl errors to setting up proper … [Read more...]

Create Your Own Professional Business Card with Photoshop & Free PSD templates

{}Business cards open a world of opportunity for you. Despite this digital world, having a professional business card in your corporate arsenal can go a long way. Your business card is what potential clients, business contacts, and partners first see about you. Therefore, it should create a powerful impression so that people will not forget about you. Business cards provide an important function … [Read more...]

Views Of The Future In Marketing

{} Marketing is constantly changing but these days it’s all about technology. Tech is revolutionising how we buy, how products are sold and how they are marketed in some truly incredible ways. One example of this would be AR marketing. AR marketing might seem simple and it is but it’s also rather clever. With AR marketing you can make promotional materials far more exciting and … [Read more...]

Essential Staff That Will Help Grow Your Online Business

{} Growing a business isn’t easy, but it can be made a lot easier with the right help. Of course, you could just speak to an outsourcing company that will provide you with a turn-key solution to your problems. You meet up with them, tell them about your problem, then they’ll get started and begin promoting your business and boosting your sales. Sadly, you won’t learn much and … [Read more...]