Facebook Ads Strategy: How Marketers Can Win With Facebook

Do you use Facebook ads? Want to make them more effective? To explore how to create a successful Facebook ads strategy, I interview Nicholas Kusmich. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what This post Facebook Ads Strategy: How Marketers Can Win … [Read more...]

5 B2B Tips for Creating Facebook Ad Images That Work

Want to improve your cost per click for Facebook ads? Wondering how much influence visuals have on Facebook ad performance? From font style to background images, the design choices you make can have a deep impact on the overall results of your Facebook ad campaigns. In this article, you’ll discover five tips for creating B2B This post 5 B2B Tips for Creating Facebook Ad Images That Work … [Read more...]

France fines Facebook 0.002% of revenue for breaking privacy law

Facebook has been fined €150,000 by a European data protection watchdog for not protecting private information from advertisers. The investigation, conducted by the Commission nationale de l’informatique et des libertés (CNIL) originally in 2015, found that Facebook was in violation of the French Data Protection Act. It states: In particular it has been observed that FACEBOOK proceeded to a … [Read more...]

10 Tips to Troubleshoot Your Facebook Ads

Do you advertise on Facebook? Wondering why some of your Facebook ads aren’t working? If your Facebook ads aren’t delivering the results you hoped for, looking at specific aspects of your campaign can help you determine why. In this article, you’ll discover 10 tips to troubleshoot your Facebook ads. #1: Verify You’ve Chosen the Correct This post 10 Tips to Troubleshoot Your … [Read more...]

Facebook Video for Marketers: Strategy for Future Success

Do you create videos for your business? Wondering how to best leverage your videos on Facebook? To explore Facebook video strategy, I interview Jay Baer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what This post Facebook Video for Marketers: Strategy for … [Read more...]

Facebook downranks News Feed links to crappy sites smothered in ads

Facebook will bury links to low-quality websites and refuse to carry ads pointing to them in a News Feed algorithm change announced today. Facebook defines a ‘low-quality site’ as one “containing little substantive content, and that is covered in disruptive, shocking or malicious ads.” This includes hosting pop-up and interstitial ads, adult ads, or eye-catching but… … [Read more...]

How to Use Facebook Camera Effects to Frame Your Facebook Stories

Want to visually brand your Facebook Stories (and enable your fans to, as well)? Have you heard of the Facebook Camera Effects platform and its Frame Studio feature? Now you can design a custom frame that overlays your Facebook Stories and you can share it with your fans. In this article, you’ll discover how to This post How to Use Facebook Camera Effects to Frame Your Facebook Stories first … [Read more...]

Mark Zuckerberg finally addresses the string of violent deaths on Facebook

Facebook has unintentionally played host to an unfortunate string of horribly violent incidents over the last few months and CEO Mark Zuckerberg is finally addressing the issue head-on. In a new post on his personal Facebook account, the young leader announced the company will be expanding its operations team – which already has over 4,500 members – with 3,000 new hires in order more efficiently … [Read more...]

How to Set Up a Facebook Messenger Ad

Do you want to boost revenue for your next launch or promotion? Have you thought about using Facebook Messenger ads to engage prospects? Messenger ads provide a personal experience for customers and prospects. In this article, you’ll discover how to create a Facebook Messenger ad. What Are Messenger Ads? A Messenger ad is a Facebook This post How to Set Up a Facebook Messenger Ad first … [Read more...]

Facebook Marketing: Why It Is Time to Rethink Everything

Do you use Facebook to market your business? Wondering how marketing on Facebook is evolving? To explore how marketers should adjust to Facebook’s recent and future changes, I interview Mari Smith. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy This post Facebook Marketing: Why It Is Time to … [Read more...]

How to Use the Facebook Split Testing Feature for Ads

Do you want to improve your Facebook ad performance? Looking to simplify your Facebook ad split testing? Facebook’s new split testing feature helps you identify which delivery settings, audiences, and ad placements give you the best results. In this article, you’ll discover how to set up split tests to improve the performance of your Facebook This post How to Use the Facebook Split … [Read more...]

Facebook for Local Business: Creative Ways to Grow

Is your local business on Facebook? Wondering how to market your business more effectively? To explore how to use Facebook in creative ways, I interview Anissa Holmes. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners This post Facebook for Local Business: Creative Ways … [Read more...]

Machine intelligence is the future of monetization for Facebook

That was effectively the only conversation missing from Facebook’s F8 conference — an event that even made time for a progress update on a moonshot project that might one day allow us to hear through our skin. Perhaps that’s the luxury of a company whose advertising revenue is up 57 percent year-over-year. But don’t misconstrue unseen for unimportant. Behind… Read … [Read more...]

Mark Zuckerberg’s Quest to Kill the Smartphone Could Have Some Scary Side Effects

{}In 2016, Mark Zuckerberg revealed his ambitious 10-year plan for the company, calling his shot for a future where artificial intelligence, virtual and augmented reality and ubiquitous connectivity are all core to the social network's strategy. Article by Entrepreneur. Read entire story here. … [Read more...]

Facebook issues statement after murder suspect shares video of shooting in Cleveland [Updated]

Facebook has issued a statement after a video showing a fatal shooting was uploaded onto the social media network by the alleged murderer. Cleveland Police say that Steve Stephens broadcast the killing of an unidentified elderly man on Facebook on Sunday evening and is the target of a manhunt as of this writing. Read More Article by Social – TechCrunch. Read entire story here. … [Read more...]

Instagram’s new ‘collections’ make it a lot easier to organize your favorite images

Back in December, Instagram added a feature to allow you to save your posts into your own private stockpile. Starting this week, you’ll be able to save these photos into your own private collection. Basically, they’re just folders for your saved images. After all, once you’ve saved a several dozen photos of cute puppies or hipster pastries, it might get a little tedious to sort through them all. … [Read more...]

Facebook announces victory over a spam operation after six months of combat

Facebook proudly announced today that it has — it thinks — put an end to the nefarious doings of a “sophisticated,” “coordinated operation” that has been spamming the site for the last six months. Read More Article by Social – TechCrunch. Read entire story here. … [Read more...]

Facebook’s F8 plans include Camera Effects Platform, offline Instagram

What will Facebook launch next week at its F8 conference? The schedule reveals plans to give Instagram offline features that are already in testing, opening its Camera Effects Platform to developers so they can create more powerful photo and video overlays for people to use and a Places Graph for developers to do more with Facebook’s location database beyond the existing APIs. Read … [Read more...]

How Turner’s Super Deluxe gets most of its Facebook Live viewers to watch live

{}Turner’s digital entertainment arm uses hours-long broadcasts, proprietary software and off-Facebook experiences to average nearly 680,000 live views. Please visit Marketing Land for the full article. Article by Marketing Land - Internet Marketing News, Strategies & Tips. Read entire story here. … [Read more...]

How to Use Facebook Stories for Marketing

Is video part of your marketing strategy? Are you wondering how Facebook’s short-form video format could help your business? Facebook Stories brings a new video format to Facebook that closely resembles Instagram Stories. In this article, you’ll discover what you need to know to succeed with Facebook Stories. About Facebook Stories If you haven’t used This post How to Use … [Read more...]

Instagram Stories tops 200M daily users, now bigger than Snapchat

{}Instagram’s eight-month-old Snapchat clone is now bigger than the original and adds several more new Snapchatty features. Please visit Marketing Land for the full article. Article by Marketing Land - Internet Marketing News, Strategies & Tips. Read entire story here. … [Read more...]

Facebook’s Communities Summit will gather Group admins Zuck wants to empower

Mark Zuckerberg’s humanitarian manifesto from February outlined his desire to “build more tools to empower community leaders . . . to run and grow their groups the way they’d like.” On June 22nd and 23rd in Chicago, Facebook will hold its first free Facebook Communities Summit to celebrate group admins and better equip them to lead their flocks. Only Facebook Group… … [Read more...]

How to Use Facebook Live 360 Video for Marketing

Are you live-streaming on Facebook? Want to make your Facebook Live videos more engaging? Facebook Live 360 video gives you an easy, fun way to capture your audience’s attention and raise engagement levels. In this article, you’ll discover how to use live 360 video on Facebook to enhance your marketing. What Is Facebook Live 360? This post How to Use Facebook Live 360 Video for … [Read more...]

Facebook adds new Estimated Daily Results report, upgrades Delivery Insights

{}New enhancements make it easier to estimate Facebook Ad results and find more data on how you are reaching specific audiences. Please visit Marketing Land for the full article. Article by Marketing Land - Internet Marketing News, Strategies & Tips. Read entire story here. … [Read more...]